Inside McVitie's at Christmas

How does one of Britain's best-known biscuit brands stay ahead of the festive competition? We lift the lid on McVitie's as they take on the competitive Christmas market.

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Created By
Status	Returning Series
Original Name	Inside McVitie's at Christmas
First Air Date	December 19, 2023
Last Air Date	December 19, 2023
Seasons	1
Episodes	1
Episode Runtime	0min
Language	English
Original Language	English
Production Countries	—
Production Companies
Networks	Channel 4

S01E01

Inside McVitie's at Christmas

Facing an ultra-competitive Christmas market, this programme reveals how McVitie's attempt to stay ahead of their rivals, including a very special twist on the iconic Penguin bar and the creation of a brand-new product, the white chocolate digestive.

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