This is the first season to broadcast on GMA Network and it aired at 9:30am on Sundays. It is produced under the "Jollibee Television (JTV)" banner. The team at GMA Marketing and Productions, Inc., along with the network's programing head Jose Abacan and network's entertainment group head Willma Galvante serves as executives in charge of production and oversighters on behalf of the network (uncredited). Dan & Geri Gil and Divine Gil-Reyes serves as musical composers this season.
Episode 1
Jollibee introduces the viewers to Jollitown. Sad that the children he plays with have to go home every night, a shooting star falls upon a wishing well, and a group of meals transform into houses containing his new friends.
Episode 2
Jollibee and his friends read a story about a princess being saved from a dragon.
Episode 3
Jollibee and his friends meet an anthropomorphic broom named Weena Walis who helps them clean up the mess.
Episode 4
Jollibee and his friends are asked they wanted to do their homework.
Episode 5
Jollibee and his friends learn the importance of throwing garbage in the trash can.
Episode 6
Jollibee and his friends play hide-and-seek, but Lala refuses to be a good sport.
Episode 7
Jollibee and his friends are afraid of the dark, until a flashlight helps them ease their fears.
Episode 8
Jollibee and his friends help a talking tree named Pipoy Puno by giving him a makeover.
Episode 9
Jollibee and his friends see Mia who has injured her leg through the wishing well, and they offer to help her.
Episode 10
Jollibee and his friends ask a police officer and a doctor on how to "respect their neighbors."
Episode 11
Jollibee and his friends bake bread for the kids in school.
Episode 12
Jollibee and his friends celebrate "Thank You Day" in Jollitown with the kids. Note: The episode was supposed to aired on June 29, 2008, but however GMA postponed the episode to the following week due to the "Pacquiao-Marquez 3" boxing special on the said date.
Episode 13
The wishing well in Jollitown is destroyed after an earthquake, causing all of the colors in Jollitown to fade away.
Episode 14
Could Jollibee and his friends bring back the color in Jollitown?