Three metropolitan stories entwine in São Paulo. Would-be actress Marina arrives in the city looking for independence, falls madly in love with Justine, a bisexual rock singer, and is swept up into her wild, edgy lifestyle. Marina shares a flat on Avenida Paulista with Suzana, a mysterious lawyer who begins a relationship with a male colleague who is unaware that she's transsexual. Jay lives a few floors above them. He is a frustrated writer trying to give a meaning to his life by idealizing a stunningly beautiful prostitute, whom he transforms into a sort of muse. Following the frenetic pace of the city, the three "Paulista" characters will experience the euphoria of passion and its downside.
| Release Date | October 2, 2009 | |
|---|---|---|
| Status | Released | |
| Original Title | Quanto Dura o Amor? | |
| Runtime | 1h 22min | |
| Budget | — | |
| Revenue | — | |
| Language | Portuguese | |
| Original Language | Portuguese | |
| Production Countries | Brazil | |
| Production Companies | ||